semiotics

Applying the theories/connotations/denotations The woman featured is presented to be a shy person, which is portrayed through how she is posing with her hand across her face, smiling at the camera. She is fully covered in clothing, and we can only see the top half of her body, which keeps in with the ideology that a woman in the sixties needs to be pure, not provocative. This magazine was produced at a time of a patriarchal society, so produces an ideology where women were expected to be nothing more than housewives, from the perspective of a man. The words featured are all associated with being a good housewife, as women were meant to look after their husbands and children. Their husbands were the dominant figures as women had little financial or sexual independence. Van Zoonen believes that we get our ideas about what it is to be male or female from the media, so therefore women are taught how to be good housewives, so are objectified in the media. However, this changed in the la...

1959-1971 1959- Women in Nepal are allowed to vote, whereas the Swiss people vote against allowing women to vote. This change is the result of British woman fighting for their vote. 1960- Many lower class people started to move up through the class systems by going to university and getting jobs that middle class people would get. 1961- The contraceptive pill is introduced, but is available for married women only. It suppresses women's fertility by using the hormones oestrogen or progestogen, or both. The flaw was that single women were getting their married friends to purchase it for them. It was women's sexual liberation. 1962- Marilyn Munroe died, a hollywood star and an icon to most women, particularly because she was a size 12/14. 1963- George Best, a famous footballer for Manchester United started to influence the public, particularly men, in regards to fashion sense and hairstyles. Many celebrities started to be used in advertising campaigns to influence the pu...

On the front cover, the reader is instantly attracted to this article about the oscars, as it is featured at the top of the page, and viewers tend to read in the 'z' order. It is a soft news story, and is more likely to appeal to a female audience or younger audiences who are socially aware of mainstream events and enjoy the glitz and glamour of it. The glamour of this event can be a form of escapes  for struggler audiences. There is a small article reporting about the weather, but they have included a picture of a woman in a bikini, to appeal to the male gaze. This is because this newspaper can attract males, usually 25+, so this article would encourage them to pick it up.  This newspaper is left wing, so supports Corbyn and the labour party. This means they present Corbyn in a positive way, and May in a negative light (this can be seen when her brexit plan is referred to as 'botched'). This means the newspaper would appeal to younger, working class audience...